SEA

Jill Joslin

Jill JoslinJill Joslin has held progressive positions in the sporting goods industry for more than 20 years, working in various facets of sporting goods apparel.

Jill began her career as a buyer for Oshman’s Sporting Goods. While at Oshman’s, she played an active role in the creation and development for all of the retailers private label apparel programs. From Oshman’s, Jill moved to Wilson Sporting Goods where she was Team Apparel Manager. In this position, Jill worked with the NFL and MLB leagues on developing exclusive licenses for Wilson, which remain in existence today.

Next, Jill accepted the position of Global Merchandise Manager of Apparel at Reebok International. She and her team created the Reebok branded performance and lifestyle collections, as well as, an entire line of graphic t-shirts, hook-ups and special make-ups for the mass merchants. When Reebok teamed up with the NFL, Jill’s extensive knowledge and experience with licensed team apparel earned her the position of Reebok’s General Merchandising Manager, which put her in charge of all domestic and international team and licensed apparel. She worked directly with the professional leagues, collegiate associations and the international Olympic governing bodies.

Jill left Reebok to create her own marketing company, Concept Connection. She acted as fashion editor for Sporting Goods Business, and frequently worked with the industry trade shows, creating cutting-edge industry fashion shows and events. She consulted in various fields of marketing in the sports and entertainment industries, as well as creating endorsement and licensing opportunities for some of her clients.

Jill has served on numerous apparel councils and boards throughout her career and remains active in her community by participating with Meeting Professionals International, several executive forums, her church and the executive board of her PTA.

Jill has one daughter, Alexi, and they both live in the Dallas area. She is very passionate about serving others, especially kids, by helping them realize the importance of the role they play in this world today.